Today, upselling and cross-selling strategies cannot fail to be part of the marketing plan of companies of any size and sector. The benefits they offer and which both businesses and customers can benefit from are too numerous and too significant not to be implemented. such as the insurance sector, in which […]
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Upselling and cross-selling strategies generate revenue, promote customer loyalty and adapt to changing market dynamics. They can become a real engine for the marketing of all those companies – in particular, as we will see, insurance companies – which in an attempt to optimize their efforts have decided to invest in […]
The cloud’s ability to securely store and analyze large amounts of data allows healthcare providers to offer tailored services and treatments like never before. With access to complete patient histories and the ability to gain relevant and actionable insights, healthcare providers can create personalized care plans that consider each individual’s medical […]
It is through cloud-based communication tools that healthcare providers can engage in more effective collaborative care models. Specialists and support teams can securely access the same data, sharing it in real time and providing complete, coordinated care. This collaborative approach minimizes the possibility of errors and duplication in treatment. And […]
In the event of unexpected catastrophic events and emergencies, cloud technology offers reliable solutions for restoring critical healthcare services. Data stored in the cloud is replicated across multiple data centers, reducing the risk of loss or compromise . In the event of an outage, healthcare organizations can quickly restore their […]
As reported by Research and Markets. The global healthcare cloud market size reached a value of $37.14 billion in 2022 and is expected to further grow at a rate of 15.60% for the next eight years. Reaching a value of 136.92 billion dollars by 2031. If the market value grows […]
Public institutions and private companies operating in the Healthcare sector. Have for years exploited the progress of technological evolution to improve patient care. Simplify operations, increase safety and increase economic results. It is in this context that cloud computing has progressively established itself as a key technology. Capable of offering […]
The continuous flow of data arriving from different touchpoints (such as websites and social media, wearables and electronic medical records). If appropriately exploited, allows you to plan timely interventions and personalized care plans. Reduce hospital readmissions and improve the quality of services. Cloud technology is a strategic component of the […]
The quality of digital interactions has a very real impact on both. The patient experience and the organization’s reputation and profits. Let’s take a look at this data. 81 % of patients prefer to use digital tools and 67% would like to book online (McKinsey, 2021). 68 % of patients […]
The first step that a health-related service provider must take to improve. The patient experience is to strengthen its online presence. Patients increasingly begin their healthcare journey with online searches and interactions. In the United States three out of four people use the Internet as a starting point for seeking […]
When we talk about digital patient experience we mean the result of a progressive process of digitalisation of interactions between patients and healthcare organisation, at every moment of the treatment journey. Let’s try to delve deeper into this passage. In the same way as communication, which cannot ignore digital tools, a […]
The patient experience can be defined as the sum of all a patient’s interactions with the healthcare system (which includes specialized operators, facilities and services) throughout their treatment journey, from the moment they request assistance until the conclusion of the treatment and beyond. The patient experience is a complex concept and […]