Your business is growing and your Customer Relationship Management needs are increasing. That’s great!
However, you might feel lost between What is a CRM? Which the different tools you are using to manage your interactions with your contacts. Are you fed up with your Google Sheet reports that are as impossible to fill in as they are to decipher?
Does your customer database look like your teenage bedroom: upside down?
The answer to all your problems is actually quite simple: Set up a CRM
Right, so what is a CRM?
definition
Stands for Customer Relationship Management.
A CRM is a software used to manage relationships with clients, and more broadly, contacts.
Essentially, it is a huge database accessible to all relevant teams in a company, which centralizes all the useful data for a good Egypt Phone Numbers commercial strategy: to increase sales but also to improve your customers’ and users’ experience.
How to use a CRM tool?
A is the central and essential element of a marketing and sales strategy.
And that’s saying something!
Not only does a eases the process of managing all contacts (from the lead phase to conversion) but it makes the data available to all authorized teams.
But that’s far from being everything. A is at the heart of your Sales Automation :
- Automatic addition of leads registered in landing pages
- Hyper-Segmented and Personalized Cold Email Campaign triggers
- Monitoring of all activities: support, marketing, sales, HR, supply chain, etc.
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A company without a is like a Thanksgiving feast without turkey… Impossible!
Hence the importance of an up-to-date, clean and usable by anyone
What are the features of a CRM tool?
Each software includes its own features. Some of them are specialized in Marketing tools (like Hubspot), whereas others are Australia Phone Number List much more proficient in Sales features (eg Pipedrive).
Finally, some What What is a CRM? Which is a CRM? Which adapt to the needs of all teams. However, here are a few features that are shared by most solutions.